Sephora came to Popsugar with the goal of sharing why luxury makeup is worth it. With the tips and testimonials from a professional make-up artist, we highlighted relevant makeup styles and trends using Sephora’s top luxury makeup products.

Each makeup look was paired with fresh and on-trend styling, and shot against rich backgrounds. The user experience was a modernization of classic face maps reminiscent of print magazine how-tos, to create a fresh and new instructional piece on exactly how to achieve the hottest beauty trends of right now.

View the branded editorial here.

Credits: Editor: Samantha Sasso  |  Photographer: Vanessa Granda  |  Producer: Hannah Lee  |  Makeup Artist: Allie Smith  |  Hair Stylist: Andrew Chen  |  Wardrobe: Rika Watanabe