State Farm featured Ivangellys Gonzalez, a creator who has found her following by sharing her thrift-conscious sensibilities and money saving tips while living in New York City.

To capture the story, we photographed Ivangellys in a private vintage clothing studio in East Williamsburg.

View the branded editorial here.

Credits: Photographer: Matthew Zach  |  Prop Stylist: Jojo Li  |  Wardrobe Stylist: Alexis Badiyi  |  HMU Artist: Ashley Schultz  |  Producer: Cassie Doyle  |  Associate Producer: Hannah Lee

State Farm featured Nyja Richardson to share her parenting and money-saving tips while traveling. Travel has always been a huge part of Nyja’s life, so when she became a mom, she knew she wanted to ensure her son had the opportunity to experience other cultures and ways of life through traveling together.

To capture a sense of wanderlust and speak to her jet-setting lifestyle, we photographed Nyja at a cool-weather beach scene.

View the branded editorial here.

Credits: Photographer: Matthew Zach  |  Prop Stylist: Katrina Rozeville  |  Wardrobe Stylist: Alexis Badiyi  |  HMU Artist: Ashley Schultz  |  Producer: Cassie Doyle  |  Associate Producer: Hannah Lee

State Farm also included Remy Morimoto Park, the creator and blogger behind @veggiekins in this campaign, showcasing her journey to sustainable, plant-based living. Remy shared her story and beliefs behind her vegan lifestyle as we captured playful lifestyle photography of her preparing a Japanese Hot Pot recipe at home.

View the branded editorial here.

Credits: Photographer: Matthew Zach  |  Food Stylist: Takako Kuniyuki  |  Prop Stylist: Jojo Li  |  Wardrobe Stylist: Alexis Badiyi  |  HMU Artist: Ashley Schultz  |  Producer: Cassie Doyle  |  Production  (day of): Hannah Lee